Digital print is advancing every year. Both the travel industry and financial services have been using digital print to personalise communications for some time to customers. Not just text but photos and graphics too. How could you apply this to your supporters based on what information you know about them? How about a personalised feedback statement about how my donations have made a difference (say over the last few years). You could even provide an illustration on what would have happened to their ‘investment’ if it had been spent on fundraising – increasing its value and its impact.
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